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Help / What's new

What's new

Changes that reached the live service, newest first.

  • Plain HTTP: every operation is also a request to /v1/tools/<name>, with the same key, the same two-step confirmation and the same monthly limit — for n8n, Make, cron and your own scripts.
  • Creatives of an ad account can be listed: what each one says, where it links and which image it uses, with the id that draws a preview or goes into an ad.
  • A campaign in a special ad category — housing, employment, credit — now declares the countries it runs in, so it is no longer refused when it runs outside the ad account's own country.
  • Ad sets can be paused up to ten at a time, as ads already could.
  • Money, not clicks: the payments your business actually received can be sent in over plain HTTP, and a report then shows what each campaign, ad set or ad earned — spend against revenue, with the money that matched no ad shown separately instead of quietly missing.
  • Ads created here now tag their own links, so a payment that arrives weeks later can still be matched to the ad that brought it.
  • Pictures attached in a chat never reach this server — so instead of asking a person to go to Ads Manager, the assistant now hands them a page that takes the files straight into the campaign being built, whether it was started one question at a time or sent in one message.

  • A campaign can be built one question at a time, or in one message — whichever the person prefers. The answers are kept between calls, and both ways end in the same preview.
  • Creatives page: upload files or paste links (Google Drive, Dropbox), and see what is already in the ad account library with the pictures themselves.
  • An ad can be seen as Meta draws it, before it exists, from a link that needs no sign-in.
  • One ad can carry two images: a square or 4:5 one for the feed and a 9:16 one for stories and Reels.
  • The words of an ad — primary text, headline, description and button — are now in the preview a person approves.
  • A journal of every call the assistants make, for the account owner, with a CSV export; and a buyer role that can build ads without touching billing or the team.

  • Public help: connecting assistants and ad accounts, how changes are confirmed, automation, limits and troubleshooting, a list of every tool and this page.
  • Prepared actions. The watchdog prepares a pause for a campaign that spends without results while the rest of the ad account gets them, and monitors can prepare a pause or a daily budget change. Nothing changes until it is approved, and a week later the cost per result before and after is compared.
  • Scheduled email briefs: daily, weekly or every few days.
  • Monitors: your own rules for each campaign, ad set or ad, checked every morning in the ad account's time zone, with an email when they trigger.
  • Watchdog: connected ad accounts are checked every 15 minutes, with an email about what needs attention.
  • Meta operations are grouped into four tools by what they do: read, create, update and delete.
  • Request limits with a clear waiting time, and stricter security headers.

  • Variafy is available at www.variafy.com. Claude and ChatGPT connect with a sign-in, without a token to paste.
  • Protection against Meta request limits: when an ad account gets close to its limit, reads wait and pausing keeps working.